Browsing Archives of Author »Brandon McAdams«

Brick Walls and Scabs

July 22, 2012

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“The brick walls are there for a reason. The brick walls are not there to keep us out. The brick walls are there to give us a chance to show how badly we want something. Because the brick walls are there to stop the people who don’t want it badly enough. They’re there to stop […]

Tilting at Windmills

July 1, 2012

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At #ACUC CUNA President Bill Cheney hinted that they were close to putting together a unified credit union marketing campaign. [Great recap of ACUC by CUTimes’ Sarah Snell Cooke] For many of us, this was a long time coming. CUs have a great story but we tell it poorly. If milk and eggs have a brand, […]

Scarcity and Choice

July 30, 2011

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I just took my first around the world visit to the branches at my credit union and inadvertently stumbled across the real life application of an amazingly interesting article by David Brooks in the NYT, The Unexamined Society. In this article, Brooks reviews research done by Eldar Shafir of Princeton and Sendhil Mullainathan of Harvard […]

Need Loyalty? Think with Your Stomach First

July 7, 2011

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I had a conversation with a friend where I insisted credit unions must have a national brand to compete with banks. In that same conversation, my friend, @pjliving, insisted I try a vegan restaurant he loves. Even though I’d rather take a punch from Mike Tyson than eat a meal without meat, I’m excited about […]

What the F. Scott Fitzgerald?

June 20, 2011

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I always wanted to be a writer. Not a blog dabbler, not a Facebook updater, and certainly not a Twitterer – but a real, live novelist. (Many would likely argue I’m still not any of those.) One minor problem with my being a novelist: my stories were long on idea, but short on, well, the […]

Welcome to CU Aware June 16, 2011

June 16, 2011

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Free Appetizers will be provided. Drink Specials are as follows: $3.50 Buckshot $3.50 Sunset Wheat $3.00 Miller Lite Please refer to the following poll when requested. Data as of December 2010. Now, please add a comment with your Credit Union Name and your Credit Union Mission.

Be a Durbin Do-Be

June 10, 2011

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On Wednesday the Tester amendment to the Durbin interchange bill fell six votes shy of passing. This amendment would have delayed implementation of the bill so that the effects of cutting interchange could be studied. Great impact analysis here. First thought is….Congress passes bills this sweeping and they directly vote down an attempt to measure […]